Monday, February 28, 2011

A Magic Sprinkle to Melt Away Appetite?

My delightful elder daughter has started looking out for useful websites on weight loss. I guess it was only a matter of time before my proto-teenager started trying to improve me. Causing the abandonment of Mom Jeans must be on the cards soon. Anyway, here is today's interesting little nugget, on a food supplement called SENSA. Apparently this tasteless, scentless food supplement is sprinkled on other food, causing a suppression of appetite in eaters that, according to the product website, caused an average weight loss of 30.5 lbs among 1, 436 men and women who used it over a 6 month period.

Hmm. No dieting or exercise required. If it is so effective, why isn't everyone talking about it? Why isn't everyone using it? Why isn't Oprah Winfrey promoting it?

One alternative weight loss website notes that the main ingredient in Sensa's "tastants" (i.e. the sprinkly stuff) is maltodextrin (i.e. sugar derived from corn). The effect of that will be to give bland foods more flavor which, it speculates, may have the opposite effect of making diners want more of them, not less. Way back in 2008, the ABC news show 20/20 exposed the failings of the science underpinning this supposed breakthrough.

I remain sceptical of any product that claims seemingly miraculous results. I'd rather stick with the tried and trusted methods of portion control, good food choices, and a moderate exercise plan to promote all round health.

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